Liability Shift Deadline Fast Approaching
As of October 2015
, “the liability shift” – established by MasterCard®, VISA®, Discover® and American Express® – will shift card fraud liability to “whomever is least EMV™-compliant in a fraudulent transaction.”
If you are using an old, non-EMV™-enabled system, you will be liable for fraudulent transactions when a customer uses a smart card on your outdated terminal.
Understanding, Implementing, and Benefitting From EMV™Technology
Upgrade to EMV™Technology
Improve Security. Lessen Liability.
Better Protect Your Customers.
EMV™ technology is coming fast, providing valuable new benefits. EMV™ features smart credit and debit cards with embedded microchips for payment and identification verification.
These cards are gradually replacing magnetic-stripe cards and are far more effective at preventing –
Get Ready for EMV
Use of stolen and counterfeit cards
Skimming of card data
™ with First Capital Payments
First Capital Payments is the local leader on EMV™ technology migration and can provide you with a variety of cost-effective, state-of-the-art EMV™-compliant terminals and mobile payment solutions, as well as smart terminal leasing options.
No matter what type of business or organization you operate – from retail to restaurant to non-profit – we make upgrading to EMV™ easy.
Your First Capital Payments representative can guide you every step of the EMV™ transition process to help you –
Complete, Cost-Effective EMV™Solutions and More! We offer comprehensive solutions, including –
Assess all your choices in EMV™ terminals, readers and POS systems
Better protect your business and customers from liability and fraud
Accept contactless and mobile payments via EMV™ technology
Access the knowledge of a local processing firm
For more information, contact your First Capital Payments representative or call 877.506.9746.
POS terminals and solutions
Wireless and mobile terminal solutions
Ability to accept digital wallet technology payments – Apple Pay™, Google Wallet™, and more
Simplified leasing and payment choices
© 2016 EMVco, LLC. All rights reserved. EMV is a trademark of EMVco LLC.